With Google’s new Google Instant search feature, will Google be moving away from showing it’s indexed, reputation based results in favor of more real-time based results?
Google also has a page for searching on real-time results: www.google.com/realtime. Check it out to see what kind of results for searches you get.
What does real time search mean in the long term for SEO? How will it fit in with the way Google had been showing results since its beginning?
SEO will continue strong well into the future. Search results will continue to be shown, as they always have, based on the numerous ranking factors that Google has relied on for years. What will change is a larger percentage of what is returned for searches will likely include more real-time results.
The scope as well as definition for SEO will expand and broaden over the coming years.
More real-time based measurements will also find its way into the infamous Google search algorythm. Back links and relevant, unique content have been the two main staples for ranking well in Google for many years and that will likely not change. However, it is now and will continue to be more and more important that your site is also relevant and has a presence on social networks.
The future for searches will also bring further significance to other forms of media like images, audio, video, ebooks and other online documents. The days of Google showing only websites for searches are long gone. Instead, for any search you do you are likely to see images, tweets, videos, documents and audio files mixed in with websites.
Google understands that today’s searcher wants to see the most relevant, interesting and popular items returned for every search.
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